FULL-TIME | WATERLOO, ON
WERE SEEKING A MARKETING AND COMMUNICATIONS TEAM LEAD WITH EXPERIENCE
IN EXECUTING DIGITAL AND OUT OF HOME MARKETING INITIATIVES. IN THIS
POSITION, YOU WILL BE REQUIRED TO LEAD A SMALL TEAM OF MARKETING AND
COMMUNICATIONS ASSOCIATES, EXECUTING DIGITAL AND OUT OF HOME MARKETING
INITIATIVES THAT REACH OUR TARGET MARKET AND OBJECTIVES
WHAT IS BACKPACKER COLLEGE?
DEDICATED TO COLLEGE AND UNIVERSITY COMMUNITIES, BACKPACKER COLLEGE IS
THE GO TO MARKETPLACE FOR TRUSTED AFFORDABLE ACCOMMODATION IN COLLEGE
AND UNIVERSITY COMMUNITIES AROUND THE WORLD. WE MAKE IT SIMPLE FOR
STUDENTS, GUESTS AND TRAVELERS TO FIND AND BOOK FURNISHED ROOMS ON
EVERY MAJOR PLATFORM.
YOUR RESPONSIBILITIES
WORK COLLABORATIVELY WITH YOUR TEAM OF SYSTEM ADMINS SET SOCIAL MEDIA
AND DIGITAL MARKETING OBJECTIVES FOR YOUR TEAM SET KEY PERFORMANCE
INDICATORS FOR YOUR TEAM TO REACH GENERATE MARKETING PLANS AND
STRATEGIES THAT ALIGN WITH OUR CORPORATE OBJECTIVES CREATE AND
DISTRIBUTE DIGITAL CONTENT ON MULTIPLE PLATFORMS SCHEDULE MEETINGS AND
INTERVIEW ROOM PROVIDERS OR STAKEHOLDERS MEET ONLINE AND CALL TEAM
MEMBERS AND EXTERNAL STAKEHOLDERS BUILD AND MAINTAIN RELATIONSHIPS
WITH LOCAL COLLEGE AND UNIVERSITY STUDENTS, STAFF AND FACULTY DEVELOP,
MAINTAIN AND USE INTERNAL MARKETING DATABASES, WHICH INCLUDES CLIENT
AND PROSPECT INFORMATION, MAILING LISTS, ACCESS TO CLIENT
PUBLICATIONS, ETC.. WORK WITH CAMPUS MEDIA RELATIONS, INCLUDING
RESEARCHING, SCHEDULING, HOSTING, MODERATING AND INTERVIEWING WRITE
AND POST PERSONAL TRAVEL STORIES SOURCE COMPELLING CONTENT STORIES AND
VIDEOS OF YOUR ASSIGNED REGION WRITE PROMOTIONAL AND ADVERTISING COPY,
PROOFING, EDITING WRITTEN MATERIALS PERFORM GENERAL BUSINESS AND
MARKETING TASKS
REQUIREMENTS
POST-SECONDARY DIPLOMA DEGREE IN MARKETING, COMMUNICATIONS, BUSINESS
OR ANOTHER RELATED FIELD MINIMUM 1 YEAR EXPERIENCE CO-OP OR INTERNSHIP
ABILITY TO WORK SOME EVENINGS AND WEEKENDS ABILITY TO WORK WITH A TEAM
REMOTELY YOU HAVE SUPERB LISTENING, COMMUNICATION, AND ORGANIZATIONAL
SKILLS EXPERIENCE IN PAID AND UNPAID SOCIAL MEDIA MARKETING CAMPAIGNS
YOU LOVE TO CREATE INNOVATIVE SOLUTIONS FOR BUSINESS DEVELOPMENT,
MARKETING AND COMMUNICATIONS APPLYMARKETING AND COMMUNICATIONS ASSOCIATE - TEAM LEAD
FULL-TIME | WATERLOO, ON
WERE SEEKING A MARKETING AND COMMUNICATIONS TEAM LEAD WITH EXPERIENCE
IN EXECUTING DIGITAL AND OUT OF HOME MARKETING INITIATIVES. IN THIS
POSITION, YOU WILL BE REQUIRED TO LEAD A SMALL TEAM OF MARKETING AND
COMMUNICATIONS ASSOCIATES, EXECUTING DIGITAL AND OUT OF HOME MARKETING
INITIATIVES THAT REACH OUR TARGET MARKET AND OBJECTIVES
WHAT IS BACKPACKER COLLEGE?
DEDICATED TO COLLEGE AND UNIVERSITY COMMUNITIES, BACKPACKER COLLEGE IS
THE GO TO MARKETPLACE FOR TRUSTED AFFORDABLE ACCOMMODATION IN COLLEGE
AND UNIVERSITY COMMUNITIES AROUND THE WORLD. WE MAKE IT SIMPLE FOR
STUDENTS, GUESTS AND TRAVELERS TO FIND AND BOOK FURNISHED ROOMS ON
EVERY MAJOR PLATFORM.
YOUR RESPONSIBILITIES
WORK COLLABORATIVELY WITH YOUR TEAM OF SYSTEM ADMINS SET SOCIAL MEDIA
AND DIGITAL MARKETING OBJECTIVES FOR YOUR TEAM SET KEY PERFORMANCE
INDICATORS FOR YOUR TEAM TO REACH GENERATE MARKETING PLANS AND
STRATEGIES THAT ALIGN WITH OUR CORPORATE OBJECTIVES CREATE AND
DISTRIBUTE DIGITAL CONTENT ON MULTIPLE PLATFORMS SCHEDULE MEETINGS AND
INTERVIEW ROOM PROVIDERS OR STAKEHOLDERS MEET ONLINE AND CALL TEAM
MEMBERS AND EXTERNAL STAKEHOLDERS BUILD AND MAINTAIN RELATIONSHIPS
WITH LOCAL COLLEGE AND UNIVERSITY STUDENTS, STAFF AND FACULTY DEVELOP,
MAINTAIN AND USE INTERNAL MARKETING DATABASES, WHICH INCLUDES CLIENT
AND PROSPECT INFORMATION, MAILING LISTS, ACCESS TO CLIENT
PUBLICATIONS, ETC.. WORK WITH CAMPUS MEDIA RELATIONS, INCLUDING
RESEARCHING, SCHEDULING, HOSTING, MODERATING AND INTERVIEWING WRITE
AND POST PERSONAL TRAVEL STORIES SOURCE COMPELLING CONTENT STORIES AND
VIDEOS OF YOUR ASSIGNED REGION WRITE PROMOTIONAL AND ADVERTISING COPY,
PROOFING, EDITING WRITTEN MATERIALS PERFORM GENERAL BUSINESS AND
MARKETING TASKS
REQUIREMENTS
POST-SECONDARY DIPLOMA DEGREE IN MARKETING, COMMUNICATIONS, BUSINESS
OR ANOTHER RELATED FIELD MINIMUM 1 YEAR EXPERIENCE CO-OP OR INTERNSHIP
ABILITY TO WORK SOME EVENINGS AND WEEKENDS ABILITY TO WORK WITH A TEAM
REMOTELY YOU HAVE SUPERB LISTENING, COMMUNICATION, AND ORGANIZATIONAL
SKILLS EXPERIENCE IN PAID AND UNPAID SOCIAL MEDIA MARKETING CAMPAIGNS
YOU LOVE TO CREATE INNOVATIVE SOLUTIONS FOR BUSINESS DEVELOPMENT,
MARKETING AND COMMUNICATIONS APPLY
We need : English (Good)
Type: Permanent
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Category: Others